For the past two years, I've had the honor of designing the event collateral for Minds Matter of San Francisco's largest fundraiser, their annual Spring Gala. Paired with black & white imagery for texture and a light turquoise / charcoal palette, this year's gala collateral had an elegant, modern tone. I focused heavily on creating a mark that would express the formal essence of the event and that incorporated the organization's logo. The event collateral included an invitation, signage, sponsor posters, drink menu, social media / web materials, an after party promotional piece, and thank you newsletter.
All in all, the event was wildly successful with over 1,000 individuals in attendance and over $100K raised to support low-income, high-achieving high school students!
View the full Thank You Newsletter here.